There are over 12,400 tobacco shops in the United States and in today's competitive landscape, finding innovative ways to enhance customer experience and boost revenues is crucial to compete and differentiate. If you own a tobacco shop, restaurant, bar, golf club, or cigar lounge, investing in a cigar locker humidor can offer a unique and luxurious amenity that sets your establishment apart. Not only does it cater to cigar enthusiasts, but it also provides opportunities for creative marketing strategies that can increase customer engagement and sales. We're here to jump start your creative mind and explore ways to use a cigar locker humidor in your business to maximize revenues. 

We're going to:

1. Look at what it costs to invest in a cigar locker
2. Propose a few creative marketing and revenue generating ideas
3. Calculate your return on investment on a cigar locker purchase

 

 

Investing In A Cigar Locker 

Cigar Lockers are the fastest growing trend in the cigar industry. Adding a cigar locker allows you to add additional streams of income to your business but how much will it cost?

	Small Lockers	Large Lockers	Custom Lockers
Cost	$4,099	$6,499	$8,199
Capacity	5000 Cigars	8500 Cigars	10,000 Cigars
Lockers	12 Lockers	28 Lockers	Custom

For an initial investment of $6,499 you could rent out each individual locker for a set cost and easily pay back the cost of the locker within a few short months. Your offer and marketing will be key in selling your lockers and adding a recurring stream of revenue every month. 

 

 

Creative Marketing and Income Ideas

 

1. Cigar of the Month Club

Introducing a "Cigar of the Month Club" can be a fantastic way to generate recurring revenue and keep customers coming back. Offer customers the opportunity to sign up for a monthly subscription where they receive a curated selection of premium cigars from your store. Every month they can pick up their new cigars in their locker. They can even use the locker to store cigars they want to smoke at your lounge or establishment. You can partner with cigar manufacturers or local distributors to create exclusive deals and discounts for club members, making it a win-win situation for both parties.

Key Benefits:

• Generate recurring revenue with monthly subscriptions
• Increase customer loyalty and engagement
• Partner with suppliers for exclusive deals and promotions
• Create a sense of community among cigar enthusiasts

 

2. Pairing Cigars with Alcoholic Beverages

Hosting cigar and alcohol pairing events or workshops can be a great way to attract new customers and boost sales. Utilize your cigar locker humidor to showcase a variety of premium cigars and collaborate with local breweries, wineries, or distilleries to create unique pairing experiences. Offer tasting menus or flight options where customers can sample different cigars alongside complementary alcoholic beverages, educating them on the nuances of flavor and enhancing their overall enjoyment.

Key Benefits:

• Attract new customers with unique and engaging events
• Increase sales of both cigars and alcoholic beverages
• Educate customers on flavor profiles and pairing suggestions
• Enhance customer experience and satisfaction

 

3. Private Events and VIP Memberships

Transform your cigar lockers into an exclusive amenity for private events and VIP memberships. Offer special access to high-end cigars and personalized storage options as part of a premium membership package. Create a luxurious and intimate setting where customers can host private parties, business meetings, or special occasions, making them feel valued and appreciated.

Key Benefits:

• Generate additional revenue through premium memberships and private events
• Enhance customer loyalty and satisfaction
• Offer personalized and exclusive experiences
• Create buzz and excitement around your establishment

 

4. Rental Storage Space

Charge customers a monthly or annual fee for access to a cigar storage for their cigars. Many high-end cigar lounges provide a simple cigar storage options allowing customers to come and go as they please knowing they always have some stogies ready to smoke at your business. 

Key Benefits:

• Generate additional revenue through locker rentals
• Ease of storage for customers
  
• Increases foot traffic as customers are repeatedly coming back into your shop or lounge

 

 

Return on Investment Calculations

Adding a cigar locker allows you to add additional streams of income to your business by selling individualized lockers you can start a cigar subscription service or cigar of the month club. Easily pair cigars subscriptions or cigar of the month with wine/liquor to upsell your subscription services. Adding cigar locker subscription services, this will allow you to pay for the cost of the locker in only a few short months. Adding recurring revenue to your bottom line increase the average order value (AOV) as well as the life time value (LTV) of a each customer. So let's look at the math-

Initial Investment of Small Cigar Lockers:

• Investment of $4,099
• 12 Lockers Rented Out at $100/month = $1,200/month
• Annual Revenue = $14,400
• Breakeven = Month 4

__________

• 12 Lockers Rented Out For Cigar Of Month Club at $200/month = $2,400
• Annual Revenue = $28,800
• Breakeven = Month 2

 

Initial Investment of Large Cigar Lockers:

• Investment of $6,499
• 28 Lockers Rented Out at $100/month = $2,800/month
• Annual Revenue = $33,600
• Breakeven = Month 3

__________

• 28 Lockers Rented Out For Cigar Of Month Club at $200/month = $5,600
• Annual Revenue = $67,200
• Breakeven = Month 2

 

Cigar lockers can quickly pay for themselves and generate long-term profits. We're here to show you the math on how that works. For an initial investment of $6,499 you could rent out each individual locker for about $200 a month and create a cigar of the month club or cigar subscription service. With 28 individual lockers at $200/month your yearly revenue would be $67,200. Let's assume after the cost of providing your members cigar service you have a 50% margin. Your yearly profit on one large cigar locker is $33,600. Your initial investment of $6,499 just made you 5x that. The possibilities are endless when it comes to add-ons and specials for “Locker Members.” 

 

 

 

The Best Cigar Lockers Available 

For business owners looking for high-quality cigar lockers, Humidor Supreme offers some of the best standalone cigar lockers available. These are crafted from premium materials and designed to provide optimal storage conditions for cigars. With an extremely affordable price point Humidor Supreme Lockers are a fantastic choice. 

Features of the Humidor Supreme Cigar Locker:

• Capacity: Stores up to 8,000 cigars

• Compartments: 28 lockable sections with air circulation slots

• Material: Spanish cedar-lined interior for ideal humidity retention

• Design: Clean black exterior finish with crown molding

• Dimensions: 62.5"w x 18"d x 79.4"h

Investing in a high-quality cigar locker ensures long-term durability and customer satisfaction and differentiation of your business. 

 

Build Your Own Cigar Locker: Custom Cigar Lockers Made In The USA 

Some business owners need very specific accommodations for their space. USA Made cigar lockers provide the option and opportunity for customers to fully customize their locker or just make a few tweaks to existing cigar lockers. USA made lockers are fully constructed, designed, and manufactured by hand right here in the USA. Fully made of Spanish cedar wood these cigar lockers are PREMIUM and you will pay a premium price for them as well. 

Build Your Own Cigar Locker

• Step 1: Pick Your Size
• Step 2: Pick Your Door Style
• Step 3: Pick Your Finish
• Step 4: Pick your extra features

A cigar locker humidor can be a valuable asset for businesses looking to differentiate themselves in the market and increase revenues. By implementing creative strategies like a "Cigar of the Month Club," pairing cigars with alcoholic beverages, and offering private events and VIP memberships, you can maximize the potential of your humidor and provide unique experiences that resonate with customers.

 

 

Where To Buy A Cigar Locker?

At Trusted Home Goods, we carry Humidor Supreme Cigar Lockers and USA Made Cigar Lockers, both an excellent choice for lounges and businesses. Check out all the customers we've helped just in the last year! 

• Netflix Studios Brooklyn, NY 
  
• COPA Club Westlake, TX 
  
• The Bocce House Pittsburgh, PA
  
• Flytimer Continental Cigar Lounge Rogers, AR
  
• Black Sheep Lounge Denison, TX
  
• Valuetainment Fort Lauderdale. FL
  
• Buona Sera Red Bank, NJ
  
• A Cut Above The Rest Barber Shop Columbus, OH
  
• The Boardroom  Fort Lauderdale, FL
  
• Prime Tobacconist Milford, CT
  
• Toast Cigar Bar and Lounge Fort Myers, FL
  
• Doral Auto Group Miami, FL
  
• Opal Stable Midland, TX
  
• High Liquor Jacksonville, FL
  
• Polson Liquors Polson, MT
  
• Layden Home & Design Bixby, OK
  
• Davis Plumbling Burkville, AL
  
• The Paddock Cigar Lounge Cleveland, TN
  
• Smokehouse Vape Shop Nashville, TN
  
• The Halloween Smoke Shop La Junta, CO
  
• Clatskanie Smoke and Cigar Clatskanie, OR
  
• Hey Guy: Cigars, Spa & Shop Spring, TX
  
• S&H Systems Jonesboro, AR
  
• Smoke 70 St. Peters, MO
  
• Mountain Brothers - Ice Cream & Sweet Shop Sevierville, TN
  
• Quintanilla Furniture Co Dallas, TX
  
• JW Sports Cordova, TN
  
• Billows Cigar Haven Albany, GA
  
• Shop N Save Centennial, CO
  
• Emperor Cigar Lounge Nyack, NY
  
• Whiskey Beard Barbershop & Cigar Lounge Kansas City, MO
  
• Shipman Fire Heath, TX